Pioneers Now – Senior Copywriter “August 2022 – Present”
FP7 – Copywriter (ATL/BTL) “January 2020 – January 2021”

● Collaborating with the team in creating effective marketing and advertising strategies, and ensuring the goals and
messages are clearly communicated to the visual content team.

● Produce individual campaign tactics (e.g., collateral, direct mail, emails, web pages, etc.) based on approved creative.

● Performs multichannel copy editing and proofreading for external marketing campaigns, corporate publications, and
internal communications.
Media Hub/Saadi Gohar – Senior Copywriter (Digital) “August 2019 – April 2019”

● Lead the team to create digital marketing strategies, market research and create the written content (media ads, audio
scripts and jingles).

● Ensure the goals and messages are clearly communicated to the visual content team.

● Utilizing the advanced features of the Content Management System (CMS).

● Generating content for the corporate website and maintaining the blog.

● Performing Search Engine Optimization (SEO) duties; keyword research, title and description tags, keyword density,
competitor analysis, backlinks, etc.
Kijami – Copywriter (Digital) “December 2016 – June 2017”

● Creating written content (SM posts, blogs, product copies, etc.).

● Managing digital marketing venues, performing their maintenance, optimizing content for e-commerce goals, and SEO.

● Proofread creative materials, for clarity, precision, and effectiveness.

● Collaborating with the team in creating effective marketing and advertising strategies.

● Maintaining the social media platforms (Facebook, Twitter, and Google+)
Impact BBDO – Copywriter (ATL/BTL, Digital) “January 2016 – August 2016”
Similar responsibilities as FP7
Kodak (SPS) – Lead Programmer’s Assistant – Riyadh, Saudi Arabia “July 2014 – January 2015”
Cairo Music Centre (CMC) – Music Tutor “February 2014 – July 2014”
Private English Teacher “July 2017 – October 2018”